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May 17 & 18, 2012
Everyone is selling something. Whether it's your products, your services, a point of view, an idea, a cause or simply yourself, every woman can benefit from learning how to SELL. Miami's largest women's conference returns to Miami for the 5th Summit - The Big CLOSE. Learn from, get inspired by and connect with top professionals from South Florida... and beyond. Featuring appearances by some of the business world's most interesting, successful and educational speakers, panelists, gurus and prodigies. – Michelle Villalobos, Founder 

Join hundreds of smart, successful, influential women from around South Florida and around the country. What's different this time? Well for starters, The FACULTY and the VIP PLUS Pass. 

The FACULTY 

The Faculty - including Nell Merlino, Mike Michalowicz and Michelle Villalobos, will gather periodically onstage to discuss, probe and synthesize the content presented. Think TV's The View but with a business twist (and fewer cat fights). 

Nell Merlino Faculty ShotMike Michalowicz Faculty ShotMichelle Villalobos Faculty Shot


The VIP PLUS Pass 

Want to take your involvement to the next level? Check out the VIP PLUS Pass and get access to a private mastermind, onsite, with Mike Michalowicz, builder of 3 multimillion dollar businesses and author of The Toilet Paper Entrepreneur. There are only 30 spots, so act quickly if you want one of the most respected small business strategists in the country to help you with your business. Register for the VIP PLUS Pass here. 


 Day ONE  

Thursday, May 17, 2012  
(Speakers sessions are continuously being added and updated) 

8:30 AM to 9:00 AM: Check-In & Onsite Registration 

Michelle Villalobos Summit V

1. 9:00 AM to 9:30 AM 
Welcome! 
Michelle Villalobos (vee ya low bos
Women's Success Summit Founder 



2. 9:30 AM to 10:00 AM - Keynote
Jessica Kizorek, Chief Badass, BadassBusinessWomen.org

The Big CLOSE: 
The Badass Guide To Fun, Effective & Lucrative Selling
Jessica Kizorek, founder of BadassBusinessWomen.org, shares why we are all in sales, no matter what we're up to, and why selling is fun, exciting and worth mastering. Most people don't "get" sales, treating it as a chore or a hateful task. Turn that around with a major context shift that will have you view sales in a whole new light and enjoy the process. 


About Jessica Kizorek: Chief Badass at www.BadassBusinessWomen.org, serial entrepreneur, author, and adjunct professor at the Miami Ad School; founder of www.TheViralPulse.com, co-owner of www.TwoParrot.com; lead author of Badass Business Women: The Manifesto; founder of The Personal Branding Institute. 


3. 10:00 AM to 10:45 AM - Presentation
Mike Michalowicz Live: 
The 8 Secrets To Getting More Customers, To Buy More Things, More Often
Screen Shot 2012-03-22 at 5.27.54 PM
Mike Michalowicz (pronounced mi-CAL-o-wits) started his first business at 24, moving his young family to the only safe place he could afford – a retirement village. With no experience, no contacts and no savings, he bootstrapped a multi-million dollar business. Then he did it again. And again. His experience building 3 multi-million dollar companies fostered a philosophy rarely espoused: the lack of money, experience and resources is, in fact, your greatest asset. 

During the Day One Lunch Break, Mike will be conducting a PRIVATE MASTERMIND limited to 30 VIP PLUS Pass-holders. Registrants will receive lunch by Fit2Go while getting the opportunity to pick Mike's brain. They will also receive a signed copy of The Toilet Paper EntrepreneurRegister HERE.  

About Mike Michalowicz: Mike is the President of behavioral e-marketing firm Obsidian Launch and the small business columnist for The Wall Street Journal. He is a frequent TV guest on entrepreneurship (Fox, CNN, MSNBC's The Big Idea with Donny Deutsch, CNBC and more) and authored cult classic The Toilet Paper Entrepreneur. His second book, to be released next month by Portfolio, an imprint of the Penguin Group, is The Pumpkin Plan




4. 10:45 AM to 11:00 AM - 
Audience Coaching With Mike Michalowicz: 
The audience chats informally with Mike Michalowicz.



Break: 10:45 AM to 11:15 AM


5. 11:15 AM to 11:30 AM - The Faculty
The Faculty discusses the previous sessions with the audience and introduces the next session. 



6. 11:30 AM to 11:45 AM - 
Audience Interaction Activity  

Train Your BRAIN: 
"Mindset Exercise" To Tap Into Your Subconscious Power
 
April Norris takes the audience on an audio-visual journey to train our brains for success at the summit… and beyond!

About April Norris: April helps ambitious, visionary women change the world. With big goals come big challenges – often stemming from deep within. April helps them move through obstacles using non-traditional therapies acting on the subconscious mind, including Hypnosis, Reiki, NLP, Aromatherapy and Sound Healing.



7. 11:45 AM to 12:15 PM - Presentation
Women & WEALTH: 
Money Breakdowns

Most of the time, when cash is tight, the culprit lies in an ineffective relationship with money. Annette Nathan delivers "a-ha moments" around both your professional and personal relationship with money so you can earn more, enjoy what you have and feel (way) less stressed. 



About Annette Nathan, Partner, Mark Kamin & Associates Leadership:
Annette Nathan has been delivering training and development courses for over 25 years. One of her most popular is "Mission Control," a method for productivity that provides a dramatic increase in productivity and effectiveness, while reducing stress. Mission Control was awarded “Top Training Program of the Year” in 2003. Recently, Annette developed a new “wealth education” course for working women, women business owners and family owned businesses. 



Lunch Break: 12:15 PM to 1:30 PM 
*** VIP PLUS Pass-holders Attend Lunchtime Mastermind With 
Mike Michalowicz - including Lunch Served By Fit2Go ***


8. 1:30 PM to 2:15 PM - Presentation
Priming The Pump: 
Build A Tribe Of Long-Term, Loyal, Repeat Clients & Customers Using Email Marketing Campaigns That Generate LEADS
On average it takes 7 "touches" to make a sale, therefore the key to effective email marketing is to approach it as a strategic initiative based on campaigns, rather than one-off "blasts." Learn how to build campaigns that generate revenues, while building long-lasting relationships with readers and profitable cross-promotions with partners. 
About Lisa D. Sparks: Regional Development Director, Constant Contact; Owner at Integrity Writing, Inc.Certified Business Analyst at Small Business Development Center, Florida Gulf Coast University; "Purple Cow" #37 in "99 Cows" by Seth Godin; 2007 State Certified Business Analyst of the Year - Florida State Star; 2007 Regional Certified Business Analyst of the Year - Southwest Florida; 2003 Internet Viz VIZible Award for Excellence in Email Marketing.


9.
 2:15 PM to 2:45 PM - Presentation
Raise Your PRICES: 
Learn 3 Key Steps To Increase Prices:
Every dollar you can raise your value is a dollar in your pocket once you've paid off expenses. Learn easy, no-cost and low-cost ways to increase prices so you take home more!

About Michelle Villalobos & Jessica Kizorek: Michelle & Jessica founded the Personal Branding Institute based on the idea that as you increase your visibility, credibility, you increase your perceived value to potential employers, clients and potential customers. Learn easy, no-cost ways to increase your prices – immediately.

Break: 2:45 PM to 3:15 PM

9. 3:15 PM to 3:30 PM -  
Virtual Interview of Carol Roth, Conducted by Lourdes "Luly" Balepogi

Carol Roth Headshot Summit V
Virtual Wake-Up Call:
From "Jobbie" To Bona Fide Business: 
A Tough-Love, No-BS Wake Up 
Call For Entrepreneurs (& Aspiring Entrepreneurs)

The Entrepreneur Equation - Carol Roth BookAbout Carol Roth: 
Carol Roth is the financial whiz who leapfrogged from working class to privileged class through sheer determination and wicked smarts, raising billions of dollars in equity financing for businesses. She knows what it takes to have a real business – one you can buy, sell or franchise. Carol takes a "spinach in your teeth" approach to business and life… she tells it like it is. Period. Her book The Entrepreneur Equation (which is a New York Times Bestseller AND was the top-selling book on Amazon the week it was released) takes a hard look at what no one likes talking about, that many "entrepreneurs" aren't really business-owners at all – nor should they be. 
Her book, The Entrepreneur Equation, can be purchased here.


10. 3:30 PM to 4:15 PM - Panel
Corporate Sponsors = Big Money:
What It REALLY Takes To Get Corporate America To Sponsor, Donate & Underwrite
These days it seems everyone has an event, project, product or cause that they want big brands to support. It's not as easy (or as difficult) as you think to get big business to pay attention… if you know what you're doing. These corporate insiders, fundraising experts and sponsorship sales professionals give you the inside scoop on how to get the big bucks from the big dogs. 


About our Panelists (from left to right): 
Pam Stewart: Vice President, Foodservice On Premise Sales, Southeast Region, Coca-Cola, previous roles at Coca-Cola include: Vice President of National Business Development and National Sales Director in On Premise
 Nell Merlino: Founder & Former CEO, Count Me In, Corporate sponsors clients include American Express and JP Morgan Chase, among others.
Lacey Abbott: Sponsorship Sales Director, Miami Beach Polo & Beach Soccer, sponsors include Mercedes-Benz, Equinox Fitness & more.
Marly Quincoces, "MarlyQ": Founder & CEO (Chief Events Officer) of PARK Project. As a novice fundraiser, MarlyQ raised over $35,000 in under 3 months for her very first event! She'll share some of the "rookie lessons" she learned that can help you as you get started on this path.
Hannah Greaux: From Big Brothers Big Sisters of Greater Miami, Hands On Miami, Miami Children’s Museum, Actor’s Playhouse and the United Way Miami Wine & Food Festival, Hannah is an accomplished fundraiser, marketing professional and supporter of the arts with over ten years of non-profit experience. 



Speaker & Sponsor
VIP Cocktail Party 
5:00 PM to 7:00 PM
Enjoy complimentary cocktails and light bites while you get up-close and personal with Summit speakers, faculty members, sponsors & panelists. 


 Day TWO 
 
Friday, May 18, 2012  
  (Speakers sessions are continuously being added and updated) 


8:30 AM to 9:00 AM: Check-In & Onsite Registration 

1. 9:00 AM to 9:30 AM - Keynote
Nell Merlino, Founder of "Make Mine A Million":
What Motivational Speakers Won't Tell You 
About Building A Million Dollar Business
Nell Merlino Headshot
About Nell Merlino: 
Nell Merlino is the Founder of Take Our Daughters To Work Day, Make Mine A Million $$ Business, and Count Me In, where she was the CEO until recently. She also authored the book Stepping Out Of Line. Over the years, Nell Merlino has...
* Mobilized 71 million people to "Take Our Daughters to Work"
* Worked with Hillary Clinton to launch "Make Mine a Million" 
* Appeared on CNN, The Today Show, MSNBC, and Fox Business News, among others
* Rung the Opening Bell at the New York Stock Exchange
* Shared the stage with Suze Orman
* Been dissed by Rush Limbaugh



2. 9:30 AM to 9:45 AM - Virtual Address

Ivan Misner Headshot
Ivan Misner: 
From Networking to CLOSING - Insights From The "Father Of Modern Networking"
Ivan Misner has been called by CNN the "Father of Modern Networking" and as such has written several books on the subject. His most recent book Business Networking & Sex (Not What You Think) tackles the sticky subject of how men and women differ when it comes to effective networking – "effective" meaning generating SALES, of course. While Ivan is very busy with his book tour, we persuaded him to take a few minutes while on the road to virtually advise us on how women can leverage their unique gifts in business networking… as well as where they tend to fall short and need to improve. 

About Ivan Misner: 
Dr. Ivan Misner is the Founder & Chairman of BNI, the world’s largest business networking organization with almost 6,200 chapters throughout every populated continent of the world. 
Misner is a New York Times Bestselling author who has written 16 books, he is a monthly columnist for Entrepreneur.com and is the Senior Partner for the Referral Institute – a referral training company with trainers around the world. In addition, he has taught business management and social capital courses at several universities throughout the United States.


3. 9:45 AM to 10:30 AM - Panel
Small Business SUCCESS:
Real Life Stories About Selling & Closing New Business
These successful entrepreneurs overcame sales & marketing challenges… and succeeded wildly upon doing so. Learn from their hard-won experience about how to ask for and land business from a variety of different industries and perspectives, plus ask your own questions!
Jolie Glassman Headshot
About our Panelists: 
 Jolie Glassman: Owner & Operator, South Florida Boxing 
Berta Bravo - "The Guayabera Lady"

4. 10:30 AM to 10:45 AM - The Faculty Roundtable
The Faculty discusses closing strategies with the audience.


Break: 10:45 AM to 11:15 AM


5. 11:15 AM to 11:45 AM - Crash Course 
Annette Nathan
Mission Control: 
Time Management For The 21st Century
One of the biggest challenges in business is time management, and 
most techniques for productivity are tools that were developed more than 30 years ago and are simply insufficient for the demands of the current work environment. The answer lies in the 5 tools of "Mission Control" – an entirely new way of thinking about, organizing, and managing your work and your life that deals powerfully and effectively with the flood of demands, tasks, activities, problems and opportunities coming at you every day. Get ready to have your world turned upside down… In a good way.



Following this session, during the lunch break, all VIP PLUS Pass-holders will get access to a more in-depth Mission Control Mastermind, including lunch by Fit2Go.

About Annette Nathan, Senior Partner, Mark Kamin & Associates Leadership: 
Annette Nathan has been delivering training and development courses in her unique empathetic-yet-direct coaching style for over 25 years. One of her most popular programs is "Mission Control," a method that provides dramatic increases in productivity and effectiveness, while reducing stress. Mission Control was awarded “Top Training Program of the Year” in 2003. Recently, Annette developed a new “wealth education” course for working women, women business owners and family owned businesses. 


6. 11:45 AM to 12:15 PM - Panel
Selling Online:
How To Drive Traffic, Generate Leads, Engage Website Visitors, Gather Fans And Close Deals… Virtually
Panelists TBA



Lunch Break: 12:15 PM to 1:30 PM 

*** VIP PLUS Pass-holders Attend Lunchtime Mastermind With 
Annette Nathan - includes Lunch Served By Fit2Go ***

7. 1:30 PM to 2:15 PM - Presentation
Copy That Sells: 
How To Write Conversational, Transactional & Promotional Copy, Headlines & Subject Lines That Connect, Motivate & SELL
Engaging headlines, subject lines and copy are crucial for driving action and sales through email and social media. Learn the 7 (Easy) Fundamentals of writing copy that drives decisions and revenues, including what email styles work, what colors inspire and how to strategically upsell and cross-sell through copy – without turning readers off. 
 
About Lisa D. Sparks: Regional Development Director, Constant Contact; Owner at Integrity Writing, Inc.Certified Business Analyst at Small Business Development Center, Florida Gulf Coast University; "Purple Cow" #37 in "99 Cows" by Seth Godin; 2007 State Certified Business Analyst of the Year - Florida State Star; 2007 Regional Certified Business Analyst of the Year - Southwest Florida; 2003 Internet Viz VIZible Award for Excellence in Email Marketing.


8. 
2:15 PM to 3:00 PM - Live Onstage Coaching

JodyJohnson With Books SiloThe Velvet Hammer LIVE: 
Instant Cash Flow - Easy Fixes to Build Revenues, Profit and CASH 
You'd be surprised how simple it is to fix most business development challenges. For example, shockingly enough, 83% to 86% of businesspeople who attempt to sell never ask for the sale. Identify and learn to overcome your current limitations with incisive, tough-love onstage coaching with Jody. 

About Jody Johnson: Owner & Head Coach at ActionCOACH Team Sage. 




Break: 3:00 PM to 3:30 PM


8. 3:30 PM to 4:15 PM - Panel
The Male Panel
Sex Sells (Or Does It?)
Join us for our 4th Male Panel, as men dish about how the other half live (and work!) with a special focus on how the Miami Market is unique. 


About The Panelists, left to right (additional panelists to be confirmed):
Alex Lessa: Speaker, Author, Serial Entrepreneur, creator of the Online Success Blueprint and The Conspiracy Against Your Time
Rocco Donna: Owner, Rocco Donna Salon, South Beach - because, "you've got to look like a million to make a million."
Keith Kohler: Financial Strategist & Consultant for Business Operations, Profitability & Financing
Sebastian Rusk: Social Buzz TV - Social Media Consultant

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